Four Questions to Ask Before, During and After A Sales Call

by Laura Atchison Have you ever read Green Eggs and Ham  by Dr. Seuss? It is one of the best sales training books ever written. In the book, Sam convinces the other character to try something he had decided he did not like without even tasting it before. Sales! [Image credit: yeko / 123RF Stock Photo] Know that situation? You are heading to a potential sale and you are going to recommend a … [Read more...]

Scrumptious Mom Lisa Cash Hanson – December 2012

This month's Scrumptious Mom, Lisa Cash Hanson, is a phenomenal woman and a kindred spirit.  I met Lisa just a few months ago but she already holds a special place in my life. At forty something, Lisa is a first time mom to a delightful, yet very busy 19 month old, Matilda.  She lives in the neon city of Las Vegas with her hubby and daughter, their English Bulldog Harley and her Pit Bull … [Read more...]

Core vs Mechanics

When was the last time you took an evening out from your business to do some serious cooking? I'm talking about a full-on bake-fest, with every corner of your kitchen taken up with ingredients, prepping, and chopping. A long time, huh? If you're like most entrepreneurs, you've usually got your head buried in a laptop until the early hours of the morning, doing all the tasks you need to get … [Read more...]

The Secret to Getting Paid what You Deserve

I will forever be grateful to one of my clients, who, years ago, when I was still working as a freelance editor, told me that I was not charging him enough for my work. At the time I was getting paid $200 a day more than what I was paid just a year prior for a week of my time as a staff assistant editor. So I thought I was doing pretty well. Yet this client told me that I was his first choice … [Read more...]